Twittervention: Create, Demonstrate, Build, Generate
Yesterday, PR firm Weber Shandwick released a study showing that most Fortune 100 companies are missing out on the opportunity to reach Twitter's "massive human database." The numbers reveal that the majority of industry giants are failing to use "Twitter for its intended benefit: to create meaningful connections and relationships with customers, potential advocates, media and other business contacts." The suggestions for maintaining a successful presence are simple, concise: 1. Listen to conversations 2....
Clever Use of The Weather Channel's Data Feed
Take a look at this site by a small group of unemployed software developers from Belarus: Obama-Weather.com According to Cloudy with a Chance of Obama: The President as Weatherman by The Wall Street Journal, the creators wanted to select characters to which we all could easily relate, and thus the illustrious roster: our crazysexycool President an alcoholic robot (well, that's what Wikipedia said, among other things) a sarcastic jerk with no respect for humanity a vapid hottie, and... everyone's favor...
